Another 10% of the corporate’s revenue comes from members shopping for premium memberships and one other 15% from promoting. Seventy-5 p.c of IMVU’s revenue comes from the sale of credits that people use to buy digital items to outfit their avatar or create digital areas. Items that don't receive enough passing votes never get displayed for sale within the catalog. No item submitted to our catalog is exhibited to users on the market until it has acquired a adequate number of passing votes based on these criteria from peer reviewers. For 18-plus customers, IMVU doesn't permit any mature content aside from what might be considered “R-rated” in movie parlance.
